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  1. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    How Google’s Image Search Update Killed Image SEO – Define Media GroupOn a sampling of 87 sites – U.S.and international – image traffic is down 63 percent on average, with some verticals (e.g. A Private Terminal – WiredLarry Page, Sergey Brin, and...

  2. On International Women's Day, Marketers Share Challenges & Reasons to Celebrate

    For all these reasons and more, it’s important to celebrate the women who fought for women’s equality on International Women’s Day, said Ashley Zeckman, Marketing Manager at TopRank. International Women’s Day is a good opportunity for all of us to...

  3. Managing Management Effectively: 5 Amazing Tactics That Can Be Harnessed for Agency or In-House PPC

    You could be optimizing either search campaigns or display campaigns and have multiple products vying for attention, not to mention mobile, international, reporting…the list goes on. If you can back up your proposed strategies with analytics...

  4. Baidu Paid & Organic Search Starter Guide

    The numbers are impressive and it should be worth it to any international online marketer considering the size and scope of the market they serve. However, a number of third-party packages support Baidu analytics, paid search, and other aspects you...

  5. Should the Government Decide Where You Rank at Google?

    Surely international companies such as these, which boast of attracting millions of site visitors, didn't build their entire businesses model around one, effectively, benefactor? Yet it would come as no surprise to me to discover that those very...

  6. Asia Search Update: Yahoo Algo Transition Goes to India, Google Eyes Southeast Asia

    According to the study in partnership with Nielsen, search plays a significant role in the overall engagement on the Internet at 80 percent as Filipinos go online for leisure and entertainment activities from listening to international music (68...

  7. Real Names: Google+, Government & The Identity Ecosystem

    The Federal Government commits to collaborate with the private sector; state, local, tribal, and territorial governments; and international governments–and to provide the support and action necessary to make the Identity Ecosystem a reality.

  8. Getting Ready for Global Business: The Benefits of the Foreign Language Internet

    Google’s Global Market Finder is a great way to get an overall idea of the search volume for your top keywords in international markets. Together with fellow speakers Motoko Hunt, the founder of AJPR LLC, Michael Bonfils, SEM International managing...