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Marketing Affiliate Programs

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  1. SEM the Most Effective Acquisition Channel for 85% of Retailers [Survey]

    The announcement said retailers were investing more in organic this year than last, among other tactics like affiliate programs and remarketing. A study by Shop.org and Forrester Research shows 85 percent of retailers surveyed said search marketing...

  2. The Dangers of a One-Dimensional Link Building Plan

    Affiliate programs If you find yourself focused on one marketing initiative, even if it's focused on your audience, then consider developing a focus on another area or two. One significant way search engines have changed: they are much better at...

  3. Impact of Legal U.S. Online Gambling on Search and the Web

    States have started to tax online companies that have affiliate programs operating in their states. But the potential income is much more than that when you factor the money Google, Yahoo, and Microsoft would get from pay-per-click (PPC...

  4. Sneak previews of Online Marketing Summit 2010 and SES San Diego

    Social affiliate marketing and analytics by Dan Siroker, co-founder, Spreadly, at SES Chicago 2009 Steve Ennen, Director of Wharton Interactive Media Initiative, and Eric Bradlow, Vice-Dean and Director of Wharton Doctoral Programs, will discuss...

  5. Will Google Adwords Professionals Search Force Agencies To Get Certified?

    Once you go through the initial search you can add other services you may need such as online display advertising, search engine optimization, traditional advertising (print, TV), web design, website analytics, affiliate programs, new media...