Social media usage is set to rise everywhere over the next couple of years but growth will continue to be far higher in emerging markets, as Internet penetration and more sophisticated forms of online engagement continue to catch up with those in...
The following eMarketer graph shows the comparative growth of Internet user penetration in Russia: As you’d expect, Google still reigned supreme with 114.73 billion search queries and a 65.2 percent market share.
At the same time, the search ecosystem will continue to change rapidly – a new search solution from Facebook, changing guidelines and algorithms from Google, further consolidation of product search by Amazon, or more meaningful marketpenetration...
Well over 50 percent of new handset purchases are smartphones, which means that marketpenetration will continue to ascend for the foreseeable future. As rapid device adoption continues, not only are more consumers entering the mobile commerce...
Michael Boland, program director of mobile local media for BIA/Kelsey, says the growth of mobile local media has a lot to do with the penetration of smartphones in the U.S.marketplace. Growth drivers include smartphone penetration, location data...
According to iResearch, Qihoo’s browser penetration rate reached 61 percent of all web users in China considering its anti-virus/malware capabilities. According to several analysts and news sources, they’ve reached 10 percent market share, which...
In the past six months alone, the number of smartphone visitors to Maps websites and apps has jumped 24 percent to 92 million unique visitors – a monthly penetration of 83 percent among smartphone users.
Social Networks Show Deeper Penetration, More Trust in Emerging Markets When we go into a market we go into it for the long haul. We've tried to enter market with bright people - we need to make Brazilian marketers smarter.
The reasons vary greatly -- from differences in culture to levels of broadband Internet penetration to device preference -- but each country will continue to reach higher as it pursues search gold. Japan leads the region with 147 searches per...
Social advertising’s local business penetration will steadily increase as SMBs’ understanding of social media deepens, and as the networks continually improve the ease of onboarding and campaign management.
The 18- to 24-year-old segment showed the highest penetration of its online population at 87 percent. It’s no surprise that YouTube is the clear leader in the online video market today, easily drawing 146 million viewers in March 2012.
From that baseline, it's a matter of projecting out to 2016, using other market inputs such as smartphone penetration. In the ongoing cycle of market forecasting, we're once again at a half-year refresh for mobile local ad revenue projections.
As U.S.smartphone penetration reaches 50 percent, mobile shoppers are becoming smarter and more empowered. As it often does, this innovation starts at the National-local (chain) level before it moves down market to the local-local segment.
Even if users don't necessarily want it (they've crested 90 million users, but penetration among the masses is nowhere near where the two other social sites are), Google's going to push its social network.
As your revenues rise, consider whether you have already maxed out your marketpenetration – and, if not, reinvest some of those funds into increasing your PPC presence. Know Your Market Following on from the point above, there's nothing wrong with...
The evolution of devices and consumer penetration of those devices is far from over. However, we’re at a tipping point where those first in market, and that understand these four truths, will be able to set themselves apart in the new retail...
He told the paper that the increasing Internet and mobile penetration in Southeast Asia’s largest economy, along with the use of its search engine, made Indonesia interesting to Google. Yahoo’s organic search results are scheduled to transition to...
Google has already achieved 13 percent marketpenetration. That would put Google+ at an estimated 22 percent marketpenetration, compared to a current penetration of 19 percent for LinkedIn, 18 percent for Twitter, and 14 percent for MySpace.
And as smartphone penetration continues to grow beyond 30 percent of U.S.mobile subscribers (comScore), so does this opportunity. But the remaining challenge will be moving down market to the SMB segment, where advertisers aren't as easy to reach...
To quote Star Trek (and later, Chucklehead who used the sample) "Brace yourselves, the area of penetration will no doubt be sensitive. So there is an entire market for very small parcels, designed to specifically hold Magic Boxes.