SEO News

Market Chinese Search

RSS
  1. 5 Reasons Why People Hate International Search Marketing

    If you’re marketing to Japanese, then put a Japanese man in the picture not a Korean or Chinese guy. You think Skype sucks, try being a Chinese searcher! When your potential business partner can only speak broken English with an accent via Skype...

  2. Marissa Mayer: Yahoo Will Focus More on Search, Core Products

    The firm's Q3 earnings for 2012 saw the firm report an income of $3.16 billion, although a $2.8 billion chunk of that came from the company's recent sale of its stake in Chinese firm Alibaba. That has improved Yahoo's revenues and profits but, more...

  3. Qihoo Search: Dead on Arrival?

    Chinese IT expert Wu Hongsheng says that 360 Search has already surpassed Google in terms of market share in China – but it’s far too early to have any proof of that. It is expected that the launch of 360 will radically alter the existing structure...

  4. Taobao SEO: A Guide to One of the World's Largest Consumer Marketplaces

    However, since search behavior is different in China, it's often a forgotten, yet critical link in an overall Chinese search strategy – and, according to Taobao, they are a “shopping search engine”. Chinese people typically use search engines to...

  5. How to Run Foreign Language PPC Campaigns

    To open a Baidu PPC account, for example, you will need a local presence with a Chinese domain website and a valid business certificate issued by the Chinese government. The growth in online use of languages such as Chinese and Arabic far outstrips...