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Mark Pack

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  1. The Evolution of SERPs and User Behaviors

    Now, we see more SERP styles, including Knowledge Graph, Carousel, and three- or seven-pack map listings, meaning users interact a little differently with each format. If you’ve got them, mark them up with Schema for star ratings in SERPS

  2. 9 Ways You Can Improve Your Infographic Pitches to Blogs & Websites

    If fact, do everything the opposite a mass mailer would do (e.g.send your message from a real individual’s email address, don’t repeat your link, don’t pack your intro with benefits, etc. You have to use the blogger’s name in your salutation (“Hi...

  3. Search & Social Media in the Dutch Elections, Part 1: Twitter

    Mark Pack's Lib Dems Columns Mark Hanson's Labour Columns Politics in the 21st century is unlike anything we've seen in previous centuries. Where politicians used to live their own lives and only communicated with voters during election time by...

  4. UK Election 2010: Personal Democracy Forum (#pdfge2010) Action Replay

    Also speaking were the senior strategists behind the online campaigns from the three main parties: Hanson, Conservative's Craig Elder, online communities editor at the Conservative Party, and Lib Dem's Mark Pack Head of Digital at Mandate...