Below is a screenshot of what you will see, and the map and photos on the right will change as you add in your business details. Local SEO and local online marketing is an excellent way to help local consumers connect with your business.
Both studies showed the map and carousel results on the page were favorite areas for users to click in order to find what they were looking for. The "pizza in Denver" results showed the map result received 32 percent of the clicks, followed by the...
Ninety-nine percent of the time there's going to be overlap, where the same keywords can map to a variety of asset types. So overlap happens, just be sure to vary your approach and the concept somewhat, depending on the type of asset you map it to...
Google Map Maker engagement (for Google, obviously) Before we dive into the thicket of what it takes to win in the space and who the players are, let's take a step back and review the basics of local SEO.
The way that this content and data is structured and presented in the SERP’s is the focus of my article today and how you can map the relationship from structured data, content and social media, to search results.
He goes through some of the projects coming out of Microsoft Research, including Trajectory, which is a map integration that allows you to take a photo of the street you are on, and it then tags the locations of various businesses, such as...
A map/review of nearby great outdoor opportunities Local link building is too often overlooked within link building campaigns. I’ve had great experiences involving local link building throughout campaigns, gaining traction within very competitive...
We can slowly see how Google's “most comprehensive data set of local businesses” can begin to map out entire experiences – not limited to SERP results, the majority of which are paid for, the remainder of which are a consequence of on- and off...
We are excited about the prospect of working with the Google Maps team to enhance our search capabilities and to join them in their ongoing efforts to build the best map of the world," he wrote. Waze, which currently boasts nearly 50 million users...
The map is a great visual aid, clearly showing the locations that saw the most visits and those that didn't see any visits. Clicking through on the map You can change the drop down in the top left of the map to show you a different metric to visits...
This is one of the fastest ways to decode whether your efforts to get on the map for a specific keyword are working. Google provides a number of tools for your SEO arsenal. The most obvious is Google Analytics, which offers an in-depth analytics...
Map Successes The one from KRC Research and Weber Shandwick that proves what everyone but your CEO already knows? If you haven't seen it, it's worth a read, outlining why your CEO should be on social media and what you're missing if he or she isn't...
What are some things you can do that will put you on the map? So Google yourself first. Do you like the results that come up on the first two pages of search results? Are they expected and carefully planned or surprising or even unpleasant?
According to an agency representative at Google, this is on the road map – but TBA. Many Google AdWords advertisers are taking the plunge and upgrading to enhanced campaigns. The deadline is looming on the horizon (July 22).
Due to their size, tablets were often known for highly illustrative, branded experiences, while smartphone activity focused on utility in map and navigation and local directory properties. With evolving features and functionality, as well as...
So it's a good idea to map your campaign ideas and initiatives against what's happening in your industry. SEO and public relations have much potential for synergy. Not only can you get media coverage, you can encourage editorial links.
One major change is users can now click on any area of a map, and Google will respond by showing you information about what is in the area that you could be interested in, such as restaurants, businesses, and hotels.
If a picture says a 1,000 words, then a beautiful interactive map overlaid with amazing advertising data must say 1 million. The add-in will appear under your 'INSERT' tab in Excel ribbon as the 'Map' function.
Majestic has a very cool map: I love generating a list of backlinks and digging through them to get an idea of what a client has so that I can figure out what a client needs to do. I love all the cool charts that certain tools give you and I really...
Retail companies have to acknowledge that a customer on a mobile device may find more value in a map than a direct response call to action. Now with Google AdWords enhanced campaigns heading down the track like a freight train, it's time to...
