SEO News

Many Ads Text Ad Options

RSS
  1. 5 Google Dynamic Remarketing Ads Best Practices

    Include images in your ads: Product Listing Ads convert more and have a better ROI than text ads. Google Product Recommendation Engine: Chooses ads for product ads based on what shoppers have viewed. Send a data feed to the Google Merchant Center...

  2. Facebook Mobile App Install Ads: Optimize Beyond Clicks to Drive Higher ROI

    The click-to-install rate from Facebook's Mobile Install ads is 10 times higher on average than the standard banner ad, according to AdExchanger. Facebook's Mobile Install ads offer flexible targeting options including demographic, geographic...

  3. 8 Changes to Google AdWords in 2012 You Shouldn’t Miss

    The startup’s proprietary algorithms automatically pick the creative parts of a display ad (images, colors, text) in real-time determined by like geographic location, language, the content of the website, the time of day or the past performance of...

  4. Dialing Into Success with Google AdWords Call Tracking

    These options are a great first step toward seeing phone call activity associated with your text ads in search. The Call Extension allows you to publish your business phone number with your text ads in search results across computers, tablets and...

  5. Integrated Marketing Checklist: Tying Together Your Promotion Across Platforms

    It's worth a try if you have the budget, small advertisers might want to just stick with text ads. Text ads are best on adCenter. Text ads to test, pointing at your landing page. Their advertising platform works much like a hybrid of Google and...

  6. Why Facebook Ad Haters Are Wrong – Here’s How Marketers Can Do Better

    Ad recall increases on average by 55 percent for social ads compared to non-social ads, according to a Nielsen study. Experiment with different ad formats, like Sponsored Stories or Premium Ads, and compare click-through rates, engagement and ROI.