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  1. How to Optimize Your Content Strategy With Social Listening

    When using social listening tools, you can dive all the way down to specific blog post, forum post or even a tweet or status update. While you could jump on your blog and create the next Top 10 Yoga Poses to Lose Weight post, your time may be...

  2. What is SEM? Depends on Who You Ask

    However the first post defines "search marketing" as paid and unpaid. The second post, however, defines the acronym SEM, short for "search engine marketing" as being paid search. However, SEM posts, training, and ads are frequently related to paid...

  3. How Vine Has Changed the Video Landscape in Just 12 Months

    The most recent post is the Super Bowl Special, which showcased these three Vines: Whether it's a monetization strategy in the form of native in-feed ads or expanded content discovery, there's no doubt Vine will have something up its sleeve to...

  4. Conquering Content Marketing, Step 2: The Content (and Plot) Develops

    We can post videos, do a print and social campaign, and create a positive image for our brand. Look at the difference in trust between the content brands post themselves on social networks (15 percent trusted in the U.S.and consumer-generated...

  5. The 2014 Super Bowl Commercials Just Kicked Off

    Based on new data released by Unruly Media, digital marketers now know that 60 percent of the most shared Super Bowl ads of all time were launched before Super Bowl Sunday. As Leena El-omar, YouTube Sports and Auto Programs, said in a post on...