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  1. 6 Billion Hours of Video Watched on YouTube Each Month

    As a result, we're seeing a myriad of brands increasing their media spend, building channels, and discovering first-hand that the interactions they have with their fans on YouTube drive engagement. The Brandcast event was held for advertisers at a...

  2. Say Goodbye to AdWords Average Position, Hello to Top of Page Rate

    You will typically find a jump in CTR of 10x-15x by getting into the banner, compared to the right hand side or bottom of the page. Because your brain looks at average position and thinks "cool, that's where my ads appeared" you could potentially...

  3. How the Gun Control Debate is Impacting Search Results

    The keyword gun control has a massive 639 million results in December 2012 and is searched for more than 33,000 times per month which makes sense in light of the news at hand. There was also a drastic increase in the number of ads being run in...