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  1. Susan Wojcicki Replaces Salar Kamangar as Head of YouTube

    Wojcicki helped lead seminal projects such as image search and AdSense. All three of them rose up through the ranks in the ads organization, although Kamangar also worked on products like Gmail and Docs.

  2. 3 Tactics for Demographic Targeting on the Google Display Network

    When someone visits an AdSense partner website, we analyze the content of the page and site to show contextually relevant ads. Topics target the content of a specific page. This means that Google scans the content of each page and places it under a...