SEO News

Many Ads Comparison Shopping Search Engines

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  1. 3 Lessons Social Advertisers Can Learn From Search Marketing

    Search marketers should not ignore the power of content when it comes to crafting ads and landing pages. Instead of focusing optimizations solely on keywords and obsessing about the changes engines are making to algorithms, start focusing more on...

  2. SEO & PPC Q1 2014 Trends: '(not provided)', Mobile & Bing Ads All Grow [Reports]

    For more trends in digital marketing, including stats on comparison shopping engines, paid search and display and more, you can access the RKG report here. Overall, cost per click was up in Q1 for all search engines from the same time last year at...

  3. Didit Buys Inceptor to Co-Promote SEO, Shopping Feed Services

    Inceptor’s team have supported clients in dozens of comparison shopping engines, making this investment a timely one for Didit. Between now and the end of October, Google will finish moving to a paid model for Product Listing Ads.

  4. 5 Major Mistakes to Avoid When Managing the New Google Shopping

    AdWords and Product Listing ads are both managed through the AdWords client center, and they both appear on Google Shopping and Search, but that’s largely where their similarities stop. In contrast, paid comparison shopping engines (CSEs) like...

  5. Google & Ecommerce: 10 Things Business Owners Need to Know Before July

    Product Listing ads appear for searches when Google determines the ad is relevant, and pertinent to the product search, which is exactly how the new Google Shopping will function. Google Product Search, Google’s current free product listing program...

  6. Texas AG Wants Google's Formula for AdWords Rates, Ranking Sites

    At the time, Google said its focus was on providing the most relevant search results and ads for users: Documents relating to competition from vertical search engines, including but not limited to the following companies: Worth Point, myTriggers...