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  1. seoClarity: In Mobile World, Search Result Placement Is Critical to Clicks

    To provide more insight into the results, SEW spoke with Ryan Heuser, senior technical account manager of seoClarity, and primary author of the study. The most surprising points beyond that are the higher percentage in position 4 vs.on mobile...

  2. Last-Minute SEO - Here Come the Holidays!

    Buyer Beware: Google offers its own automatic campaign manager. If you can pay for a proper manager, they are worth their weight in saved money. Buyer Beware: Just as in paid ads, a proper social media ads manager can be worth their weight in gold.

  3. How to Use Twitter Lead Gen Cards to Increase Newsletter Sign-ups

    When you return to the card manager page, there will be an option to download the list of email addresses you have acquired. Most marketers are initially discouraged from exploring the lead gen cards because it looks like you have to enter credit...

  4. Remarketing Across Ad Exchanges With DoubleClick Search

    You're comfortable setting up a display remarketing campaign through Google Display Network (GDN) or DoubleClick Bid Manager (DBM). Your search ad appears and a user clicks on it By using this feature in DoubleClick Search (DS), you are able to...