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  1. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Do we have a dedicated account manager? Performing well in local search depends on many different tactics, so finding a partner with tools and technology to help you manage them all is critical for regional-local and national-local organizations.

  2. SES Atlanta is Just 3 Weeks Away: Learn Top SEO & Paid Search Tactics, Tips & Tools

    The conference's keynote speaker is Bing's Senior Product Manager Duane Forrester, who will share trends on search over time and across platforms. SES, the original search marketing event, makes its triumphant return in Atlanta in just three weeks.

  3. Adobe Experience Manager: Content, Search, Social & Mobile – An Integrated Future

    Major enhancements from Adobe Experience Manager, which sits within the Adobe marketing cloud, have been heavily focused on overcoming the challenges of delivering and uniting digital experiences across devices and channels.

  4. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    By the way, if you are using Google Tag Manager, then follow my tutorial for implementing adjusted bounce rate via GTM. And that impact has been fascinating to analyze. Once I heard the official announcement from Google's Matt Cutts, I began to dig...

  5. PPC Management: Your Past, Present & Future

    As a campaign manager, you should have a task list of recurring tactics. Providing strategic vision is what changes a campaign manager to a thought leader. The reason for this neglect is because urgent needs often take precedence over a campaign...

  6. The Hidden Skill Every PPC Manager Should Possess: Sleuthing

    An often-overlooked skill of a successful paid search account manager is resourceful, creative sleuthing. The definition of sleuthing is, "to track or follow. PPC managers have to do exactly this when analyzing statistics and deciphering what is...

  7. 15 Ways to Avoid Reputation Roadkill @ClickZ Live #czlny

    It was a busy day, but the manager made the effort to tell Beal they would get someone to take care of him. After finding out Beal had found them through Facebook, the manager gave him a maple syrup latte, and the entire experience has kept Beal a...