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  1. Beware of Red Flags When Searching for SEO or Web Dev Services

    Without any online marketing in the first 9 years of the business, you managed to defy all the odds and make it in the business world. The word is out to all SEO consultants, agencies, and smaller online marketing companies in the local area; you...

  2. How to do Awesome SEO Keyword Research for a Standard Website

    If you need to do a keyword list refresh after a few months, another benefit of this process appears: all you need to do is fetch fresh keyword metric data and rerun the formulas in your mastersheet – you’ll find the order of terms in your list...

  3. Note to FTC: Google Satisfies Information Needs Way More Than Shopping Needs

    In short, Google is the gateway to the fraction of the web it has managed to index. This study, Classifying Web Queries by Topic and User Intent discovered that the general search query breakdown for search engines was: percent informational...

  4. Didit Buys Inceptor to Co-Promote SEO, Shopping Feed Services

    With this grouping of technologies, Maestro will continue as a managed technology, with the addition of SEO, CSE feed management, and social media services. More clients are asking for a combination of managed services, all under one roof, Lee said.

  5. Why Facebook Ad Haters Are Wrong – Here’s How Marketers Can Do Better

    The experience of one social media marketing consultant, who managed Facebook ad campaigns for a number of small businesses. Yet services that sell Facebook Likes don’t need to go looking for ads. In "Facebook ‘likes’ and adverts’ value doubted...

  6. How Well-Run PPC Campaigns Reveal Valuable Inside Information to Competitors

    Although it seems counter-intuitive, the better PPC campaigns are managed, the more they actually reveal about the company’s inside information. Despite Capital One’s best efforts, their well managed direct mail campaign allows for their...

  7. Real Names: Google+, Government & The Identity Ecosystem

    And that’s how identity is in fact managed in Facebook. Services? The difference is that companies will hold the real IDs, rather than the government – companies with “identity services,” such as Google.

  8. The Google+ Controversy & Virtual Worlds – A Question Of Identity

    Since you can't get a social profile without a profile in the first place, you'd need to sign up to Second Life to get one, thereby creating a user account in whatever name you'd managed to snag. From Facebook and Google+'s standpoint, they aren't...