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Manage Google Adwords Professional

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  1. 5 Reasons You Should Get Your AdWords Professional Certification

    It's not required to manage AdWords accounts, and doesn't mean you aren't "professional" if you aren't certified. Whether you're new to Google AdWords PPC account management or have been working with AdWords for years, you may not be a certified...

  2. Will Google Adwords Professionals Search Force Agencies To Get Certified?

    Google has launched a beta search platform for those certified by the company as professionals who can help manage Adwords campaigns. Obviously people who manage large spends will get an advantage, but even small shops do get their money back in...

  3. Q&A with Marc Poirier, Co-Founder and CMO of Acquisio

    The vision originally was to provide one login to all the engines, along with all the tools needed to launch and manage client campaigns. Later we designed a multi-engine bulk editor, which we designed just like the Google AdWords editor, but it...

  4. Google Mobile Advertising on the Content Network

    From now on, manage this campaign just like you would any content campaign. Create a new keyword-targeted campaign in your AdWords account (it's not yet possible to create mobile placement-targeted campaigns).

  5. A Buyer's Guide to Paid Search Advertising Agencies

    That poses a challenge for companies wanting to engage the services of a PPC professional to develop and manage a search advertising campaign. Paid search marketing has exploded in the past three years, since Yahoo's acquisition of Overture and...