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  1. Search Agency Covario Acquired, but its Saas Tools Remain Independent

    Jeremy Cornfeldt, president of iProspect U.S.said iProspect and Covario are kindred spirits, culturally, “which when united, will create one dynamo agency poised to make waves in the market,” and that “Covario’s San Diego-based headquarters also...

  2. 6 Crucial Link Building Strategies to Drive Quality Traffic

    An original review, accompanied by comments and product recommendations from a trusted blog owner would make a real difference in convincing a potential user as well as Googlebot. Make sure your earned links are from sites in the same industry as...

  3. 7 Reasons Your SEO Campaign Will Fail and What You Can Do About It

    They want results immediately, and at the same time, are only willing to make a minimal investment. Analyze keyword data using a reputable keyword research tool and see what keywords your (successful) competitors are using, to make sure you're...

  4. Why Retailers Should Start Their Pay-Per-Click Christmas Campaigns Now

    According to data from Adthena, Christmas PPC campaigns should span across the summer months - from as early as June up to October - to make the most of customers shopping online. Hard to believe? Take a look at U.K.department store Selfridges...

  5. The Perennial SEO Audit – Creating an Effective Framework for Keeping Your Campaign Running at Peak Performance

    Check on page load time for a few key pages to see if the site could benefit from any coding optimizations to make it faster.minutes Hearing the words perennial and audit together might seem unlikely or possibly even groan-worthy, but combining...

  6. 3 Campaigns Your E-Commerce Account Should Have for Christmas

    Make the most of the campaign priorities to push your most important inventory. Search is continually growing as an important revenue source for e-commerce businesses. But it can be a difficult area to manage, especially if your business has...