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  1. Search Engine Marketing and Branding Challenges

    The Big Question for Jeeves: Can It Stand Out? Positioning campaigns position a brand in a market, change consumer perceptions of a brand, or to create an emotional response. One of the things you can do with your brand, if you have a very well...

  2. The Search Engine Update, April 15, 2003, Number 147

    Ask Jeeves, an online question answering service that has gradually morphed into a search engine, officially launched its site six years ago. It helps a lot to pick the ground rules, what queries to throw out," Google posted to the thread, pointing...