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  1. 49% of U.K. Consumers Use Organic Search to Find Online Retailers [Study]

    Kaufman says other retailers need to be able to use Web-wide data in order to compete with Amazon, because when it comes to what a shopper wants right now on that retail site, "the vast majority of sites are oblivious.

  2. 3 Campaigns Your E-Commerce Account Should Have for Christmas

    It’s also likely to drive lots of insight into which products on your site are working, which can be used as a tool to inform your main search strategy. If you have a fast turnover, dynamic search ads are great at covering all of the inventory on...

  3. How FREE Website Call Conversion Tracking From Google Will Benefit You

    When a visitor comes to your website from a search ad, the visitor will see a unique number, not just the main number that you have on the site. Session-Based, where every visitor coming to the site receives a unique phone number based on the...