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  1. SEO Tactics for App Stores, Mobile App Website Pages & Local Markets

    Although the United States app store market is the largest revenue opportunity, users from other countries can benefit from an app that supports their native language and country. It would be a waste of resources to localize for every country and...

  2. SEO Keyword Strategy for Fashion Ecommerce Websites: It’s All About Trends

    Runway and Color Trends - Translated to Consumer Language Lulus.com main demographic is also juniors, many of whom fall into the same audience as age group as the cable show. Or should it? Fashionista Marie picks up her favorite magazine, covering...

  3. 6 Ways You Can Put a Little ‘Gangnam Style’ into Video Marketing

    The natural way a person native to the English language will look at something is from left to right. When comparing the version of the "Gangnam Style" video that has more sex appeal (the main girl Hyuna is singing more of the song) with the one...

  4. 8 Changes to Google AdWords in 2012 You Shouldn’t Miss

    The startup’s proprietary algorithms automatically pick the creative parts of a display ad (images, colors, text) in real-time determined by like geographic location, language, the content of the website, the time of day or the past performance of...

  5. Making Big Data Smart: A 360-Degree Online View of a Business

    The main challenge is the lack of a common, consistent, and pervasive online business language among local search platforms. For big data to make an impact, search, social and mobile sites need to speak a common language about businesses so that...