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  1. The New Inbox: The Intersection of Email, Mobile & Social Marketing

    According to TailoredMail, women click 10 percent more often on mobile mail. Fleck then asked, "How does something that builds a connected Like or connected Fan give us that data layer in Social that allows us to begin to target on things like...

  2. Google Catalogs Annotations: How to Enrich the Consumer Experience & Track Results

    A: Google Catalog’s answer to this question via e-mail was “We understand these are important metrics for your business, but unfortunately we don't have them readily available. Does your brand support a cause, have an internship program, buy raw...

  3. How to Make Sure Check-Ins Don’t Check Out: Five Location-Based Marketing Tips

    Survey your customers through your existing social networks or as part of your traditional direct mail outreach via mail. Below are five tips to set up a successful LBM program. With Foursquare topping headlines in the past year, many businesses...