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Madness

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  1. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    March Madness, blekko Style – blekko BlogCurated search engine adds 77 new slashtags/categories. Facebook tests Graph Search ads and debuts CPA bidding. Bing calls a search malware analysis "wrong". All this and much more in our quick recap of...

  2. March Madness = Search and AdWords Madness?

    Occurring every spring, March Madness is the one time during the year when the public becomes fanatical over Division I college basketball finals wherein brackets are completed, bets runs rampant, and anxious fans gather to watch the games and...

  3. Google Brings Huge NCAA March Madness Bracket to Search Results

    Searching for the NCAA March Madness bracket? Search for [ncaa bracket] or [march madness] on Google and you'll see a giant box (officially called "answer cards") above the organic results dedicated to the latest scores and schedule – all leading...

  4. Black Friday & Cyber Monday PPC: How Did Retailers Prepare?

    An informative analysis of the holiday spending of various retailers in their efforts to cope with the madness of Black Friday and Cyber Monday shows some interesting and perhaps unexpected results regarding how they adjusted their expenditure and...

  5. Clara Schumann Google Doodle Celebrates German Pianist & Composer

    Isserlis writes, “The cause of his madness was probably tertiary syphilis, although his (apparent) manic depression cannot have helped. The Doodle shows Schumann playing piano with her children, five of whom stand in place of the two “o”s and the...

  6. Paid Search Testing, March Madness Bracket Style

    Since it’s NCAA March Madness time, create your own paid search bracket to help stay focused on tangible outcomes of your tests. We talk all the time about testing in paid search. Testing ad copy, landing pages, keywords, bids, etc.