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  1. Facebook Acquires Gowalla, Tests Negative Feedback Feature, Expands in NYC

    Most of the focus of Facebook’s announced New York City expansion focused on the hiring of more engineers, but tucked into COO Sheryl Sandberg's comments about hiring a slew of new technologists were her brief remarks that Facebook will also...

  2. Online Reputation Management Case Studies: BP Oil Spill, Toyota Recall, and Goldman Sachs Fraud Charges

    As Dana Bash of CNN has reported, "For new ad campaign, BP looks outside Madison Avenue. Two years ago, I wrote "Online Reputation Management Requires Cabinet War Rooms. In the post, I asked, "Is your company prepared for the inevitable crisis to...

  3. Socialnomics: It's a People Driven Economy, Stupid.

    Today's winners are not the result of Madison Avenue, Blueblood Political Parties, or Monopolistic Distributors. To view a four-minute YouTube video on the power of social media and what "Socialnomics" is all about, please click here.

  4. Yahoo Rebrands AMP as APT and Launches

    While Mad Men celebrates the Madison Avenue of 40 years ago, APT from Yahoo! Last April, Yahoo unveiled details of a forthcoming online display advertising platform called AMP, to be released in the third quarter of 2008.

  5. Google Courting Agencies for Advertising Beyond Search

    This isn't your three martini lunch on Madison Avenue, but it is making an impression. Traditional advertising agencies have long been wary of Google. That's no surprise, really, when a company comes out of almost nowhere to change an entire industry.

  6. Search Headlines & Links: March 3, 2008

    Ad agencies should slide on down to SES New YorkWhether you work at one of the top 10 ad agencies on Madison Avenue, or you head up an Internet advertising agency in Silicon Alley, you folks could use "a little churching up.

  7. Ad agencies should slide on down to SES New York

    Whether you work at one of the top 10 ad agencies on Madison Avenue, or you head up an Internet advertising agency in Silicon Alley, you folks could use “a little churching up. Slide on down to SES New York, and catch Carol Kruse.