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  1. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    So, it looks like Google began pre-rolling Panda out a few days prior to the announcement (which I have seen in the past with major algorithm updates). Once I heard the official announcement from Google's Matt Cutts, I began to dig into sites that...

  2. Give a Little, Get a Lot: How Superstar SEOs Use Content to Outshine Their Peers

    In this article, I’m going to focus on a key insight around how Superstar SEOs approach content in today’s post-Panda/Penguin/Hummingbird quality content landscape. Our first example is from Google Analytics.

  3. Ecommerce Product Pages: How to Fix Duplicate, Thin & Too Much Content

    In the age of Panda, publishing copied or duplicated content across your site will weigh your site down in the SERPs like a battleship anchor. The redirects will also help Google sort out the true version of your product page, and can help with any...