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  1. Google Shopping Adds New Tools for Merchants: Bulk Uploads, AdWords Editor

    AdWords Editor doesn't allow advertisers to automate campaign or product group creating, so retailers looking to create Shopping Campaigns need to allot time to manually structure product ad campaigns and groups in AdWords.

  2. How to Detect and Deal With Toxic Content (That Could Poison Your Entire Site)

    Again, it's worth noting when looking for trouble spots. But in aggregate, pages with low dwell time and high bounce rates, for example, may be problematic and certainly worth looking further at as part of your comprehensive content audit.