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  1. Marin Software Adds Support for Russia's Largest Search Engine

    One of the advantages of working with Marin is "you’ve got global ad spend managed in one consolidated platform," and "more and more, global brands are looking for a roll-up at a global level. Advertising platform Marin Software announced support...

  2. Bing Ads Launches Close Variants for Broad Match Modifiers

    However, to date, Bing says advertisers may have been missing out on keywords with the very intent they are looking for because they are misspelled, abbreviated, or written using different grammar. Bing Ads says it is launching close variants for...

  3. The Challenge of Enterprise Link-Building in a Content Marketing World

    Bloggers are always looking for something to write about. It's been pretty clear to most SEO professionals for a long time, even before we knew what a Google Penguin was, that link-building at the enterprise level (and really at every level) would...

  4. Last-Minute SEO - Here Come the Holidays!

    Long tail can be a huge winner because people use so many different types of phrases to find the items they are looking for and Google’s Hummingbird update rewards these types of searches. However, if you need traffic and you are looking at pink...

  5. Google Dorking: Feds Warn Against Malicious Cyber Actors

    According to Public Information, the bulletin clearly outlines what types of information cyber hackers are looking for and how they are able to locate it: The Department of Homeland Security, the FBI, and the National Counterterrorism Center have...

  6. 14 Ultimate Link-Building Guidelines to Keep Safe in 2014

    But rather than looking at the link targets, learn what has worked best for them and how to make content that if promoted well it can become a link magnet over the long-term. Is there such a thing? That’s a question most SEOs, marketers, and...