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  1. How to Grow Your Google+ Fan Base to 1,000 Followers & Beyond

    Follow to Be Followed Google+ will give you recommendations of other pages and people to follow based on general categories. This means that, unlike Facebook, a brand is free to follow any other Google+ user and begin interacting with the content...

  2. More Panda 4.0 Findings: Syndication, User Engagement, Indexation & Keyword Hoarding

    We decided that nuking risky content now would help them win long-term. By the way, if you are using Google Tag Manager, then follow my tutorial for implementing adjusted bounce rate via GTM. Band-aids do not yield long-term Panda recoveries.

  3. SEO vs. SEM Timelines: A Medical Analogy

    The doctor might ask you to follow up in a week or so to see if anything has changed (reviewing ranking reports). SEO is a long-term tactic that requires a solid foundation and consistency over time. A good doctor will understand that you have...

  4. Pick Up on Current Events for Link Building

    Charity initiatives with a lot of media attention are sure to follow. And you know riots follow various sports events. Famous people, events, organizations, popular websites, and media labels have attention and they want to keep it as long as...

  5. 4 UX Tips That Will Improve Your Content Strategy

    Content you create should follow the same guidelines. Compelling headlines and section headers in blog posts, white papers, or case studies go a long way to deliver a good first impression. So how do you think like a UX strategist, and how will...

  6. Twitter is Blocked in Turkey, Google’s Public DNS Helps Users Regain Access

    When Turkish Prime Minister Recep Tayyip Erdoğan first announced plans to "eradicate" Twitter, in response to leaks and criticism of the government made through Twitter, it got many people's attention about whether he would follow through...

  7. You'll Laugh, Then Cry When You See the Simple Trick This Single Mom Uses to Beat Enterprise SEOs

    As long as you follow those tenets, feel free to experiment with the tactics that work well with these content juggernauts. For brands, the value in content generation is in the long term – searches over months and years building up to be a large...