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  1. 14 Ultimate Link-Building Guidelines to Keep Safe in 2014

    Try to avoid any of the following terms included in the post title, post URL, or on-page content: paid, guest, advertorial, sponsored, featured. It's a lot more time-intensive, but also means your building real brand assets, which have value in...

  2. Navigating Secure Search: From Keywords to Content [BrightEdge Share 14]

    In fact, he said, you might not even see a keyword in a Title tag today, yet the page is still being served for a query. During keyword research, instead of just a long list of individual keywords, they’re putting keywords into intent-based buckets...

  3. The Content Hack That Will Unlock 100 Years of Journalistic Tips for Your Digital Strategy

    While the title may appear to be about fitness, it’s really designed for "self improvement" and these are the key areas they cover: It is this approach that shapes everything that a title like Men's Health will create and below we can see a basic...

  4. 10 Video SEO Tips That Can Truly Impact Your Rankings

    Use a different title and summary and perhaps even swap out the thumbnail. What impressed me most was that, like Virji, these folks were incredibly down-to-earth about video SEO, providing very clear best practices and ideas for taking a long-term...