SEO News

Long Term Engine Optimization

  1. SEO vs. SEM Timelines: A Medical Analogy

    Marketing directors and search engine optimization (SEO) consultants are often questioned by their bosses and clients about the progress of their SEO campaigns. SEO is a long-term tactic that requires a solid foundation and consistency over time.

  2. 5 Googley SEO Terms – Do They Mean What You Think They Mean?

    These words all have very specific meanings when it comes to search engine optimization (SEO) and how you implement your strategy. Google doesn't use the word "penalty" with these releases and prefers the term algorithm update.

  3. Blog SEO Quiz – Test Your Blog Optimization Knowledge

    For example, since blog software was first invented, I have heard many search engine optimization (SEO) professionals preach that all organizations need a blog for short- and long-term SEO success. Remember, search engine optimization doesn't mean...

  4. An Integrated Marketing Blueprint to Grow Sales & ROI in 2014

    SEO (search engine optimization) is of no value if what is being optimized doesn't serve the customer in their quest for answers, solutions, and deals. Collaboration across the organization will be key to achieving short-term wins, as well as long...

  5. How Will Voice Search Change SEO for Local Stores & Global Enterprises?

    If an action-based term is searched such as [call them], Google will get the phone number from their local places profile if available and immediately make a call. Now that we know voice searchers behave differently, how does that affect local...

  6. How to Start a Realistic International SEO Campaign

    While search engine optimization (SEO) is already a multidimensional marketing initiative, adding an international component can quickly turn into a large-scale project that can border on being unwieldy, without proper planning or realistic...

  7. SEO Into 2014: The Irreversible Changes in Google's Products

    And I have a strange feeling that soon enough these products will no longer only rely on search engine optimization to spit out their results. Expect to see similar trends coming from Google Play (and App Store Optimization), Google Shopping (and...