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  1. Why Facebook’s New Cross-Device Tracking Tool Is a Game-Changer for Advertisers

    Linking login data might be the most precise way to achieve cross-device tracking, but it’s also the most challenging. Only Internet giants like Facebook or Google can claim to have enough reach of users logging in on multiple devices consistently...

  2. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Does [VENDOR NAME] provide various permission levels for different users to login (Corporate, Regional, Divisional, Local)? Does [VENDOR NAME] offer integration with Facebook? Not all of the questions below might be applicable to your business, but...

  3. Most Wanted Celebs Expose Searchers to Malware

    Don't "log in" or provide other information: If you receive a message, text or email or visit a third-party website that asks for your information—credit card, email, home address, Facebook login, or other information—for access to an exclusive...

  4. Login With Amazon: What is it and Why Should Online Business Owners Care?

    Amazon has announced a new sign-in service, Login with Amazon. As an ecommerce driven company, this is an interesting and intelligent move for Amazon, one which raises notable questions for social sites with login services, online business owners...

  5. Email Beats Search, Social as Largest Driver of Conversions for Ecommerce [Study]

    Implement a social login on your site to keep customers on the website longer. He goes on to say, "these are the kinds of social media programs that would count as social-referred visits and conversions, such as Twitter offers, links to specific...

  6. Facebook Claims Site Scraper Responsible for Leak of 1 Million User Emails

    Send more convincing phishing emails, using the Facebook user’s profile URL, first and last name, and login email, to obtain more information. Use a password cracker to discover the user’s Facebook password to accompany the login email, allowing...

  7. Gigya Aims to Take Your Community Data Out of IT and Put Into Marketing

    Last month Gigya launched User Management 360 which is a revamp of their previous social login infrastructure. The instant registration system supports both social login and also your own custom form to provide users with a choice of sign-in...