SEO News

Locations Location Targeting

  1. Secret Sauce LoMo Tips for More PPC Sales

    Linking AdWords accounts with GMB automatically allows you to highlight business locations(s) within PPC ads on search (as a location extension): Segment Campaigns With Store Locations In other words - find out what mobile campaigns are driving...

  2. Introducing the Local Marketing Adoption Curve

    By taking a phased crawl, walk, run approach to building a comprehensive, cross-functional local marketing program, brands can be more visible, relevant, and engaging in the eyes of their consumers and, ultimately, drive customer acquisition...

  3. 3 PPC Power Plays: Monday Mornings, Luxury Hotels & Online Education

    This same analysis can be applied to time of day, days of the week, locations and more dimensions – focusing first on conversion rates as your guide. Location: Insurance policies in specific ZIP codes were worth considerably more than others.

  4. 9 Things You Must Update When Moving Your Business Location

    Wrong addresses send customers to incorrect locations - that can be a painful loss for the business to absorb. You will likely have to update some other locations, depending on your business. If you're running paid advertising campaigns and you're...