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  1. [#SESDENVER] Is LinkedIn a Solution for Brands Tapped Out on AdWords?

    LinkedIn pay-per-click (PPC) advertising has excellent targeting potential because users post so much information about themselves, from geo-location to age and employment history. According to founder of Righteous Marketing Robert Brady, when used...

  2. Organic Search Noticeably Absent From Google Analytics 2013 Summit

    Keyword lists, geo-location targeting, time of day, etc. New Unified Segments Tool There was no mention at all of Google Webmaster tools in this keynote – suggesting that the analytics tool is more interested in becoming the companion to revenue...

  3. Google AdWords Keyword Planner vs. Keyword Tool: SEO & PPC Feature Comparison

    Location and "Google"/"Google and search network" can be chosen, however language cannot be selected in the pre-setting. Google's AdWords Keyword Tool enables online marketers to quickly retrieve an overview of the relevancy of single search terms...