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  1. SEO for Startups & New Businesses: An 11 Step Plan

    Social authority, in most cases measured by a given persons G+ profile, has the potential to become a major ranking factor in the emerging world of app-based or semantic knowledge engines. Create geo-targeted evergreen pages, create geo-optimized...

  2. Responsive Design vs. Task-Oriented UX Design

    In those situations, an app that recognizes the user is at an airport might list only those hotels with airport shuttles and streamline the reservation process to limit the options. An emergency reservation task is more location and time dependent...

  3. Global Mobile Advertising Opportunities: Brazil. Russia, India & China

    Brazilians enjoy ads that: Contain geographically relevant information Don't send them to a website out of the app. Chinese customers tend to be highly price sensitive, so discount ads can prove to be helpful to the company that distributes them...

  4. Twitter Speak From @ to Z – Terms & Definitions

    There are a few different OAuth authorization styles your developer can use for your app including REST API, Search API, and Streaming API. Trends change everyday and are determined through an algorithm that takes who you follow as well as your...

  5. New Google Playbook Outlines 5 Essentials of a Mobile Strategy

    It can be an app download that leads to a purchase, or a shopping process that starts on mobile and then finishes on a computer or tablet later in the day. A better understanding of context, the specific circumstances in which your customers seek...