SEO News

Location Marketing

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  1. The Evolution of Audience Targeting: 3 Opportunities for Marketers

    Rely on the data signals available to make informed decisions — on mobile, this means geographic and location data. As we're coming up on the one-year anniversary of Google enhanced campaigns, mobile has continued to cement itself a permanent...

  2. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    Then for a period of time, said Yu, the results became location-sensitive by device, and now, a huge percentage varies from desktop to smartphone. As an SEO or marketing team, "one of the key things is that you are going to have to work very...

  3. 73% Lose Trust in Brands Due to Inaccurate Local Business Listings [Survey]

    While marketers understand how location marketing works and how to get the best results, they need to remember that customers may not be as savvy – at least for now,” Placeable said. And 67 percent say the same if they get lost due to faulty...

  4. SEO for Startups & New Businesses: An 11 Step Plan

    Create geo-targeted evergreen pages, create geo-optimized profiles, location pages, support or reseller pages, whatever. If you have location or sell through the channel, get your locations or agents up on mobile geo-optimized landing pages and put...