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  1. 8 Changes to Google AdWords in 2012 You Shouldn’t Miss

    The startup’s proprietary algorithms automatically pick the creative parts of a display ad (images, colors, text) in real-time determined by like geographic location, language, the content of the website, the time of day or the past performance of...

  2. World IPv6 Launch: What it Means for Content Owners & SEO

    Bing’s IPv6 rollout will also be global and geographic targeting precision will increase as adoption by users grows, according to Kevin Boske, IPv6 Program Manager for Bing. On IPv4 connections, Baidu keeps logs user’s IP address and geographic...

  3. Google+ Bowling: Real Life Bowling Rethought for Real Life

    Check your Google TV screen after every throw and you’ll be kept up to date in real time what your current score is, as well as demographic, geographic, and social data on all those strangers who are viewing your game behind you.

  4. Domain Names With Geo Specific Keywords Offer Local Ranking Opportunities [Study]

    The goal was to evaluate the performance of a related series of keywords in 10 different geographic locations and put them head to head against a term directly associated with the domain name. When looking to build out a site for a specific...

  5. Search Engine Users Dislike Personalized Search But Like the Results

    At the most basic level, user data provides context by sharing with the engine a user’s geographic location and language, for example. A recent search engine user study shares insight into current search trends and user desires, revealing just how...