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Location Based Services

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  1. How Personalizing Websites With Dynamic Content Increases Engagement

    Location Products or services already purchased: Using information about past purchases can help you up-sell or cross-sell relevant products or services. As seen below, Amazon.com customizes the content of the homepage based on products you have...

  2. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    List of products and services available at location The search giant ranks multi-location brand websites based on three common sense factors: A strong local search presence and visibility has always been important for multi-location brands.

  3. Click to Call, Cross-Device Conversions Deliver AdWords Revenue Lift for 1-800-Flowers

    But, what about other types of businesses – those brands that may not have a physical location? If someone is searching for roses for the upcoming Valentine's holiday and has a question about delivery to a business location, the customer can...

  4. 6 Essential Elements for Mobile SEO Success in 2014

    Since these search results are determined in large part based on the mobile user's location, an SEO strategy that promotes the dental office location and incorporates conversational search terms within its content, may have an edge over competing...

  5. Adobe Adds Cloud-Based Mobile Services

    Geo-Location Targeting: Marketers can target mobile app users based on their GPS location and proximity to a point-of-interest such as a retail store, sporting event, or concert venue to offer more personalized user experiences and deliver more...

  6. Inside the SES New York 2013 Expo Hall: Networking, Pinball & Swag

    At the opposite end of the floor, Yext helps its customers with location information software and had a cache of swag to help visitors recall the company’s name. As Cohan explained, they have names like Jim Boykin and Kris Jones in the presentation...