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Location Based Service

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  1. 130 Questions to Ask When Choosing a Local Search Automation Tool

    What tools and processes does [VENDOR NAME] have to mitigate duplicate content when it comes to location pages. What is the average page load time for the location pages? Will our location information be sent to GPS and car navigation sites?

  2. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    The search giant ranks multi-location brand websites based on three common sense factors: A strong local search presence and visibility has always been important for multi-location brands. Crossing each of these concerns off the list is a multi...

  3. Click to Call, Cross-Device Conversions Deliver AdWords Revenue Lift for 1-800-Flowers

    But, what about other types of businesses – those brands that may not have a physical location? If someone is searching for roses for the upcoming Valentine's holiday and has a question about delivery to a business location, the customer can...

  4. Using the DMAIC Process for SEO Projects

    Whether you're a large multi-location organization or just a freelancer looking for answers to a particular problem, DMAIC provides a method to solving all kinds of problems quickly and efficiently. The data you collect has to be relevant to the...

  5. Adobe Adds Cloud-Based Mobile Services

    Geo-Location Targeting: Marketers can target mobile app users based on their GPS location and proximity to a point-of-interest such as a retail store, sporting event, or concert venue to offer more personalized user experiences and deliver more...

  6. Organic Search Noticeably Absent From Google Analytics 2013 Summit

    Keyword lists, geo-location targeting, time of day, etc. Google Tag Manager 'Premium Service Level Agreement' will be rolling out Q4 2013 for GA Premium users. Channels in the Acquisition reports are rule-based groupings of the most-common sources...

  7. How Will Voice Search Change SEO for Local Stores & Global Enterprises?

    If a user searches [where am I], Google will display the user's current location and a map. Let's say, for example, a user searches for a cell phone store location. A Q&A strategy would not only improve your customer service by answering common...

  8. Google: 88% of Mobile Search Ad Clicks are Incremental to Organic Clicks

    Andy Miller, Google's Head of Global Mobile Search Solutions, writes in the announcement: "By upgrading to enhanced campaigns, advertisers can effectively reach consumers using mobile devices based on contextual signals like their location and...

  9. 6 Mobile Marketing Tactics to Nurture Customer Relationships

    Using the smartphone's geo-location technology, location based mobile marketing technology can monitor when a customer comes within a specified distance of your location and send them a text letting them know about a specific promotion or daily...