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Localizing

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  1. Expanding from Local to National SEO with Google Trends

    Building out landing pages that target these areas and localizing your link building efforts will give you a better chance at achieving results. It's no secret that Google Trends is an important research tool in search engine optimization marketing...

  2. Going Global: Localize Your Message for Holiday Retail Traffic

    But without creating a strategy for localizing brand messages to these markets, retailers put these benefits at risk. Retailers widely recognize the benefits of expanding their brand to global markets; the rewards are more customers and a higher...

  3. SEO Your Website For Foreign Languages in Your Domestic Market

    It’s also established wisdom that if you’re looking at localizing sites for a country with more than one official language, then you’ll need sites for every language (e.g. Last week here at Search Engine Watch, Dave Davies raised some key points...