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  1. Local SEO & Listing Management: A Blueprint for Multi-Location Brand Success

    Basically, wherever your consumer is – whatever device they're on – you need to be there when they are displaying intent and searching locally for either your brand or your service. Links to review sites like Google+, Yahoo Local, Yelp, Angie's...

  2. Google's Matt Cutts: A Little Duplicate Content Won't Hurt Your Rankings

    Cutts does caution against local directory types of websites that list masses of cities but serve up empty listings with no true content about what the user might be looking for, as well as sites that create individual pages for every neighborhood...

  3. 4 Google Changes and How Online Merchants Can Adapt

    Provide good quality products and customer service. Encourage customer reviews through sites like Ekomi and via Comparison Shopping Engines. Local search is becoming a bigger priority for Google, something which Google's local update highlighted...

  4. Marketers Talk Hummingbird, '(Not Provided)' & More Ahead of SES Chicago 2013

    MD: User Experience/Web based customer service content/tools. MD: Hummingbird is to Q/A sites what Google Places was to the Yellow Pages. BT: I would say focus on making their sites device friendly (responsive design), bring more synergies with the...

  5. How to Build Your First Content Marketing Strategy

    Sites with unsavory linking practices, sub-par content, and no social media signals, are losing visibility in Google's search rankings. Many sites have also incurred manual penalties that have either caused them to rank much lower in search engine...