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  1. How Google Pigeon Impacted Local Queries, and What You Can Do

    Early reports showed consistent feedback that specific queries and sectors had been impacted, like real estate, and that directories were now being favored in the results above local businesses (possibly due to the authority of a directory site...

  2. Navigating Secure Search: From Keywords to Content [BrightEdge Share 14]

    They’re also looking to site search data. Site Search. And while Secure Search may have put a damper on one area of SEO, all is not lost, he said. Direct" traffic dropped on long URLs (like http://www.groupon.com/local/san-francisco/restaurants...

  3. SEO Strategies for JavaScript-Heavy Single Page Applications or AJAX Sites

    If budget and resources allow, a comprehensive approach to creating an SEO-friendly AJAX or SAP site would involve: As mentioned above, depending on the extent to which SEO has been considered, a given UX state for AJAX or SPA sites may have...

  4. 130 Questions to Ask When Choosing a Local Search Automation Tool

    SEO/Site Architecture What are five differentiators that [VENDOR NAME] provides as it relates to SEO performance? Performing well in local search depends on many different tactics, so finding a partner with tools and technology to help you manage...

  5. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    So, for example, if a site is ranked No.on a desktop, it would rank 3.5 (on average) on a smartphone device. As an SEO or marketing team, "one of the key things is that you are going to have to work very closely with the IT and development teams...

  6. Nuances of Spanish Language Search Marketing

    With that said, if you're going to use the same URL for your site, you will want to avoid duplicate content issues by making sure your HREFLANG and canonical tags are in order. Placing the tag on the site will allow users to view content in their...