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  1. Navigating Secure Search: From Keywords to Content [BrightEdge Share 14]

    An additional way Groupon is measuring SEO is by looking at deep linking into mobile apps. They’re also looking to site search data. Site Search. If you set this feature up in Google Analytics, it will help you understand what people are looking...

  2. 130 Questions to Ask When Choosing a Local Search Automation Tool

    Will the pages show up in mobile search results? How will our pages be optimized for a mobile experience? Mobile Capabilities Is the locator optimized for a mobile experience? SEO/Site Architecture Performing well in local search depends on many...

  3. Mobile Implementation Errors Cost Sites 68% of Organic Smartphone Traffic [Study]

    These errors result in a poor experience for users, and Google has said that sites that don't provide a good mobile experience may not be able to compete as well in the search results. Yu said brands need specialized expertise when implementing...

  4. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    Adams pointed me to a post on gShift's blog where they talk more about this, and stated that while Hummingbird is the future of search, and centered on voice search and the mobile era, it's really about lending a certain level of comfort to Google...