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  1. The Local Search Landscape

    Local Search Fulfillment Agencies – Companies like Marchex, WebVisible, and ReachLocal work with local media companies to offer click-based or fixed-fee PPC packages to advertisers. IYPs and Directories – Internet Yellow Pages and directories, like...

  2. Study: Search Driving Offline Conversions for Local Service Businesses

    New research suggests that internet users are increasingly relying on search to find local service businesses, potentially taking mind-share away from traditional print yellow pages and classified advertising.Nielsen//NetRatings and local search...

  3. Web Increasingly Used For Local Service Business Searches

    Local online marketing firm WebVisible conducted an online survey this past August regarding Internet usage to find a local service business. Among more than 2,800 consumer responses, 70% had used the Internet to search for a local service business...