Last month we reviewed some of the latest trends of the TMP Directional Marketing/comScore Annual Local Search Study. Unlike the dot-com years of the Internet (1998-2001), advertisers aren't flocking to mobile advertising because it's cool and...
It's time for the release of TMP Directional Marketing & comScore's Annual Local Search Study results. Before we dive into the data, full disclosure: I preside over an interactive division at TMP. Print yellow pages (PYP) usage may be down, but...
Kelly Services/TMP Directional Marketing ARS & Rescue Rooter/TMP Directional Marketing All Metals & Forge/TopSpot Internet Marketing Best Business-to-Business Search Marketing Campaign Best Use of Local Search
TMP Directional Marketing (TMPDM) is the largest local search marketing agency, offering online, offline and mobile local advertising solutions to top national brands. Company: TMP Directional Marketing
In September, comScore and TMP Directional Marketing came out with the second wave of The Local Search Usage study, which found that one out of three Internet yellow pages (IYP) searchers visit with the goal of obtaining phone numbers (only 17...
According to a study by comScore and TMP Directional Marketing (full disclosure, I'm employed by TMP Directional Marketing), the following types of media are used when consumers are looking for local business information:
Gregg Stewart, senior VP at TMP Directional Marketing I would love to see Google and the other engines provide an SEO forecasting model that would make a huge impact on convincing all CEOs, VPs and other executives that SEO is a very important part...
Gregg Stewart, senior VP at TMP Directional Marketing In Myanmar, Internet usage will continue to be restricted or banned. Google's stock price will take a tumble, but probably not as bad as some folks might think – it's not going to collapse the...
Two recent studies from comScore, one commissioned by Yahoo and another by local search agency TMP Directional Marketing, examine the impact that online advertising, including search, have on offline sales.
