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  1. Google Censorship Ruling in Canada Has Worldwide Implications

    This begs us to ask the question: Just how much censorship control should a government have over search engines? In May, Argentinian model Maria Belen Rodriguez took both Google and Yahoo to court to demand the search engines remove images linking...

  2. Want to Increase Your CTR by Nearly 50%? Consider Search Refinements

    However, search marketers should also be mindful that a consumer clicking on the first ad he or she sees doesn't constitute the totality of shopping behavior on the search engines. Ask many search marketers what their number one goal is and they'll...

  3. Google: Local Searches Lead 50% of Mobile Users to Visit Stores [Study]

    What Google found was that four out of five people surveyed used search engines to conduct local searches. New Google research says that 50 percent of mobile users are most likely to visit after conducting a local search, while 34 percent of...

  4. Nuances of Spanish Language Search Marketing

    Having duplicate content can result in loss of traffic, poorer rankings, and lower relevancy for engines. A canonical tag will make multiple pages considered as one page to the engines and it does this without redirecting visitors to a new URL.

  5. Secure Search, Rank & Finding Lost Keyword Traffic: A Conversation with gShift

    You should be tracking multiple engines, geographic locations and local. In fact, Adams shared 10 reason why Google Webmaster Tools isn't a foolproof Plan B for secure search: Search Engine Watch recently chatted with Chris Adams, co-founder and...

  6. Google Supports New Schema for Multiple Business Phone Numbers

    If you haven't been using any rich markup schema on your website, you're missing out on some opportunities for search engines to better semantically understand your website. In the age of location-aware, semantic search, it's ever-important to have...

  7. Connecting Content to ROI Is Critical in 2014, Say 78% of Search Marketers [Survey]

    Savvy SEOs know to track rank across search engines, mobile devices, local, and global in 2014: The 2014 Search Marketer Survey by BrightEdge aimed to uncover the sentiment around some of the burning questions of 2014, like, "How do we measure our...

  8. SEO for Startups & New Businesses: An 11 Step Plan

    Search engines are geo-locating results more and more – not just the local results block but the core web results as well. Social authority, in most cases measured by a given persons G+ profile, has the potential to become a major ranking factor in...