Last month we reviewed some of the latest trends of the TMP Directional Marketing/comScore Annual Local Search Study. Now in its 11th year, the only major Search Marketing Conference and Expo in the Midwest will be packed with 70+ sessions covering...
It's time for the release of TMP Directional Marketing & comScore's Annual Local Search Study results. Before we dive into the data, full disclosure: I preside over an interactive division at TMP. In closing, a greater percentage of local business...
Kelly Services/TMP Directional Marketing ARS & Rescue Rooter/TMP Directional Marketing Best Use of Local Search Best Business-to-Business Search Marketing Campaign All Metals & Forge/TopSpot Internet Marketing
TMP Directional Marketing (TMPDM) is the largest local search marketing agency, offering online, offline and mobile local advertising solutions to top national brands. Company: TMP Directional Marketing
In September, comScore and TMP Directional Marketing came out with the second wave of The Local Search Usage study, which found that one out of three Internet yellow pages (IYP) searchers visit with the goal of obtaining phone numbers (only 17...
This is the topic of a recent survey conducted by TMP Directional Marketing. But the rewards are large and it's a fundamental requirement for marketing any Web site, regardless of how established it may be.
According to a study by comScore and TMP Directional Marketing (full disclosure, I'm employed by TMP Directional Marketing), the following types of media are used when consumers are looking for local business information:
Gregg Stewart, senior VP at TMP Directional Marketing I would really like to see some standardization on trademark and brand infringement or usage allowed within the online marketing space. WeI'll be sharing part 2 of these search marketing wish...
Gregg Stewart, senior VP at TMP Directional Marketing Agencies will become more accountable than ever before, as clients push for harder-to-obtain metrics and results. Marketing budgets will be cut. Alternately, AT&T will buy Yahoo to help bulk up...
Two recent studies from comScore, one commissioned by Yahoo and another by local search agency TMP Directional Marketing, examine the impact that online advertising, including search, have on offline sales.
