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  1. Drive Your Clicks In-Store With Local Inventory Ads

    This page will contain the product information and also a map of the nearest store where the product is in stock. Currently, if a user clicks on a local inventory ad, they are taken to a Google-hosted merchant page instead of the product-specific...

  2. SEO for Startups & New Businesses: An 11 Step Plan

    Here's what a concept map might look like: I often tell clients that local is the "back door" into competitive search results pages. Search engines are geo-locating results more and more – not just the local results block but the core web results...

  3. 7 Ways to Make Your Google Search Result Stand Out

    By helping Google understand the link between your business listings and your website, you are more likely to have the map listing shown just below your search result. A great way to increase your local search rankings is to simply ask your...

  4. How Will Voice Search Change SEO for Local Stores & Global Enterprises?

    If a user searches [where am I], Google will display the user's current location and a map. If the user continues to search [show me things to do there], Google will remember the previous search and give them results for popular local attractions.