Both studies showed the map and carousel results on the page were favorite areas for users to click in order to find what they were looking for. The "pizza in Denver" results showed the map result received 32 percent of the clicks, followed by the...
Google Map Maker engagement (for Google, obviously) Google's Knowledge Graph - showing information directly on the search results page -and the presence of the 'Carousel' results are just two of the game changers making local SEO a moving target.
The way that this content and data is structured and presented in the SERP’s is the focus of my article today and how you can map the relationship from structured data, content and social media, to search results.
A map/review of nearby great outdoor opportunities So you can work to build a link from their site to yours, which will clue Google into your own local authority One easy way to tap into Google’s effort to provide deeper information within their...
We can slowly see how Google's “most comprehensive data set of local businesses” can begin to map out entire experiences – not limited to SERP results, the majority of which are paid for, the remainder of which are a consequence of on- and off...
The map is a great visual aid, clearly showing the locations that saw the most visits and those that didn't see any visits. Clicking through on the map You can change the drop down in the top left of the map to show you a different metric to visits...
The results also appeared on a map to the right side of the carousel, which can be enlarged and shows the pins for the locations of the restaurants in the carousel. Google seems to be doing a limited beta test of a new style of displaying local...
Google brings Map Maker tool to UK with Bletchley Park update – V3Brits now able to add details on their areas. Google adds local safety alerts to search results – CNETA partnership between Google and tech startup Nixle will allow safety...
If you're a small local business, having a Google+ Local profile is imperative to putting your brand – quite literally – on the map. Google Places was recently replaced with Google+ Local – a merging of Places and Plus that serves up your Google...
While you need physical location to play in Google+ Local and the map pack you don't need a physical address to rank as a local result against broad terms in standard results. Google Mapmaker is a level of detail beyond Google+ Local.
If they are searching for a location, an interactive map should be returned, [if searching for] a product, then the appropriate products and reviews should be returned and so on. Tablets are used mostly in the home (more than 90 percent of the time...
Perhaps the most obvious and simple change Google could make to its Google+ Local Pages, creating different color markers unique to product or service offerings or integrating brand logos as their map flags could help draw consumers’ eyes toward...
How To Be Awesome With It: This command can be used when you’re trying to map out a possible link network that may live on the same IP for competitor research or backlink removal projects.url: Just click the little camera in the Google image search...
Response to authorship was all over the map, with some appreciative of the opportunity to develop their personal brand in the SERPs and others resentful that Google is attempting to rank authors over one another as "authorities.
Hence following a rigid demand funnel to map content strategy is no longer the norm if you aim to plan and prioritize quality content strategies. Understanding every aspect of your product and how the brand is perceived on an offline allow to begin...
ET as polls begin to close, as well as a real-time electoral college map being updated with Associated Press data. Twitter also offers a Political Engagement Map, featuring tweets from @BarackObama and @MittRomney:
The map was deliberately made to be embeddable aswell, so that other news and social networks could also alert their people to the hazards. Crisis response alerts are now geo targeted to the browser so that desktop searchers in a nearby area will...
The mapping app solidified today wouldn't sting as much as being kicked off the default search positioning in Safari, because Google monetizes web based searches to a much greater degree than app-based map searches in iOS.
To implement you have two choices: either on a page by page basis, or using an XML sitemap.head> code was launched first in December 2011, but didn’t appear to have widespread take up, possibly because it’s hard work to implement as you have to...
Local map listings are excellent for small businesses who want to be found by people on-the-go and with high intent to purchase. This is due to the map, address verification, customer reviews, images, and videos that accompany a small business page.
