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  1. Smartphone vs. Tablet Commerce: 3 Essential Behaviors You May Be Overlooking

    Due to their size, tablets were often known for highly illustrative, branded experiences, while smartphone activity focused on utility in map and navigation and local directory properties. One-third of tablet users do indeed look for information...

  2. FTC: Google Demoting Rankings of Competing Vertical Websites is Justifiable

    On the question of search bias and Google promoting its own vertical properties within its search results more prominently than competitors, Google came through unscathed. Websites can opt out of having their content (e.g.reviews) appear on Google...

  3. 3M on Winning the Second Click with Big Data Appliances at BrightEdge #Share12

    For 3M, organic search traffic accounts for 70 percent of all traffic to their properties and "the highest bounce rate is from paid traffic," Rao said. These are all potential customers who had "no idea that 3M does removable self-adhesive hooks...

  4. How Big Data is Fundamentally Changing Local Search

    In the local home improvement services space, newcomers like Houzz and Thumbtack have already begun to outpace more entrenched properties like Yellowpages.com and Dexknows.com (despite significantly younger domains and fewer inbound links).

  5. World IPv6 Launch: What it Means for Content Owners & SEO

    Yahoo will be rolling out dual stack IPv4 / IPv6 support for its CDN and will also be adding support across many of its web properties on launch day, according to Fesler. Google is going fully live with both IPv4 and IPv6 support on the main domain...