Email marketing, social media, community engagement in forums, and guest blog posting are efficient mechanisms for spreading the word about engaging content. Interviews, PPC ads, and local event sponsorship will also get your name and content noticed.
July 28 is National Milk Chocolate Day in the U.S.indeed there are 28 National chocolate holidays according to Foodimentary.com, a blog about food history, origins, celebrations, and holidays. American Chocolate Week is held every year around the...
As I explained in my blog post about BeastRank (right before Graph Search went live), I fully believe that likes, shares, comments, etc.could impact Local Graph Search rankings. To learn more about my findings, and how to track Graph Search keyword...
Some categories for Facebook Pages may not allow for a location to be set; for example, if your Page is categorized as a “website or blog. Promoted Page Likes are really targeted toward the local business.
Content Marketing Tactics from the Trenches: How to Execute a Blog really is and why most ad impressions are wasted spend, and overcome common challenges faced by the search marketer, such as view-through measurement and display creative.
One thing is certain, as Bing continues to slowly gain search market share and they will continue to test and "challenge the status quo," according to their recent blog post. Most of the time there's a reason for less results, commonly local...
If you write a blog post, you’ve got something to say, you’re not just creating words and synonyms. Twitter Testing New Local Discovery Features — And It’s About Time – AllThingsD"Twitter is in the process of testing a new feature that lets you...
As we've gathered and released more data over time, it's become increasingly clear that the scope of government attempts to censor content on Google services has grown," wrote Google legal director Susan Infantino in a blog post.
Webmaster Central Blog If you haven't already, subscribe to Google's Webmaster Central blog. Jade Wang, Community Manager, Google+ Local But what does Google have to offer on the subject? Find out in this collection of tips, guides, resources, and...
Bringing Google+ Comments to Blogger – Official Google BlogNew integration brings together comments made on Blogger blog posts, Google+ comments, and shared content that links to your blog post. Borrell: There's Money in Local Media...
When blogs hit the scene, we launched the BOTW Blog Directory to help bloggers connect with an audience. As search became more localized, we built and launched BOTW Local to help users find information on millions of businesses throughout the U.S.
As we set out to develop these apps, we wanted to take full advantage of the unique aspects of tablet devices, like the beautiful screens and intuitive gestures, while also making it easier and more fun for you to read and manage your email," said...
Imagine how many forum posts, blog posts, and interactions with others you've had over the years. As Matt Cutts cited at SES San Francisco last year, if you're looking for poison control in an emergency, it makes sense that Google immediately...
Prepare for Product Ads Coming in Q3 2013 – Bing Ads Developer Blog and ForumProduct Ads are in testing now and, when rolled out this summer to U.S.advertisers, will include image, price, description, and merchant information.
Together, these partners will not only be able to help more trafficking survivors, but will also move the global conversation forward by dramatically increasing the amount of useful data being shared," wrote director of Google Ideas Jared Cohen...
Or the blog on your site you haven't updated in six months. Pursue national learning events like the recent SES New York conference or local seminars, networking events or meetups where you can brush elbows with smart folks without dumping...
An unstructured citation is more of a casual mention of your business' NAP that appears anywhere that's not an official directory provider, for example, a blog, social media profile, newspaper (online/print) etc.
Ads Manager: Making it Easier to Track Campaign Performance – Facebook Studio Blog Coming Soon: Bing Ads to Launch in Australia and New Zealand – Bing Ads Blog Enhanced Campaigns, Bing Ads and Advertiser Choice – Bing Ads Blog
Real-Time Marketing Tips from Twitter’s Joel Lunenfeld at #SESNY – TopRank Online Marketing Blog Tips For Enhanced Relationships from #SESNY – aimClear Blog Things You Must Know After Day 1 of SES NYC – Bing Ads Blog
Don’t use spammy blog networks or buy links from shady websites. Guest blog posts can be very beneficial, but not on unrelated websites. For example, a high profile fire in a historic building could be used by a construction company to highlight...
