As SpotRunner chases Google, Google TV Ads may find itself wondering who let the dogs out. The combined SpotRunner and Weblistic teams now face a univeral search challenge as SMBs start optimizing SERPs for blended search and, eventually, video...
With this in mind, it offers a low barrier video production product, similar to the well known SpotRunner, which lets SMBs customize a short video ad using stock footage. Like the local video ads outlined above, there's a great opportunity to use...
Online Video Platforms – Companies like TurnHere and SpotRunner are helping local advertisers create and syndicate short videos about their business to video networks. Online Newspapers – Many online newspapers now offer contextual ads or...
SpotRunner Dives Deeper into LocalYesterday, local video ad and distribution provider SpotRunner announced a deal with Lexis Nexus Martindale Hubbel. Google Testing AdSense for VideoGoogle has announced a pilot with a small group of publishers to...
But the growing adoption and exposure of local video advertising thanks to, TurnHere, SpotRunner and others, should increase demand among small business advertisers for video. There is a lot of opportunity here, but questions remain, such as users...
It includes services such as TurnHere, SpotRunner, and Spotzer, which have arisen to meet the local business demand for video advertising. Citysearch recently became the first major local online search destination to do this to a considerable...
This is very similar to SpotRunner's deal with Coldwell Banker in the real estate vertical that gives the firm's far flung agents immediate access to customize 30 second ads and choose where they want them distributed.
This has mostly included services from companies such as SpotRunner and TurnHere, which offer to produce and distribute video ads for small businesses at price points that are significantly lower than they've traditionally been.
The key here though, is that accessibility to online video production and distribution is falling within the grasp of small businesses thanks to companies like TurnHere and SpotRunner, which also had a big presence at the show.
Bring in companies like SpotRunner that further put video advertising withing the grasp of small business advertisers, and this starts to get interesting. ClickZ's Kate Kaye wrote an interesting article yesterday on the revenue that is flowing...
From a tights ad at a local Danskin reseller to a Danskin triathalon announcement in a runner's magazine, people will use Search to find out more. Now, more aptly, Yahoo offers Display and Search ads, working with clients to find the sweet spot...
It's about a start-up company called SpotRunner that does quality local TV commercials for small businesses. But See Spot Run from BusinessWeek caught my eye. It's important to understand that the feature doesn't guarantee or spot or helps get...