If you want to see what other marketers are doing on YouTube, check out Coldwell Banker's channel. And for the backstory, check out my interview with Michael Fisher, Senior Vice President of Marketing at Coldwell Banker, at SES San Jose 2009.
Each search returns a wide range of video results, including video listings, spotlights on that local community and Coldwell Banker sales associate/representative profiles. At the end of the session, I interviewed Fischer about some of the Coldwell...
This is very similar to Spot Runner's deal with Coldwell Banker in the real estate vertical that gives the firm's far flung agents immediate access to customize 30 second ads and choose where they want them distributed.
