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  1. Rise of the New School SEO Professional

    Social optimization and authority building: LinkedIn, Pinterest, Twitter, and Facebook all have optimization strategies that work and can be employed synergistically. SEO professionals are watching with a gleam in their eye as users move into a...

  2. Video, Journalists & PR: 3 Keys to Local Small Business Marketing #Pubcon

    From there they can share the videos on their websites, social media profiles (Facebook, Twitter, LinkedIn, etc.and in Google+. When surveyed about where they are connected the most, more than 92 percent of business journalists said LinkedIn...

  3. Weekly Rundown: Lost Google Image Search Traffic, Facebook Search Ads & More

    What it Means to Your Personal Brand When You Connect on LinkedIn – Fast CompanyBefore you accept that invitation to connect on LinkedIn, remember: "You are whom you choose to befriend". chose Twitter; 82 percent LinkedIn; 77 percent YouTube; 71...

  4. Social, SEO & Content: How to Create a Potent Integrated Marketing Campaign

    Linkedin If you’re in B2B, then you should be doing LinkedIn. Linkedin is the most affluent membership as the users either have jobs or are looking for jobs. If you're attempting to develop a successful strategic marketing plan, then it’s...

  5. On International Women's Day, Marketers Share Challenges & Reasons to Celebrate

    I run a women business owner group on LinkedIn. Many women are helping to shape the marketing world by sharing their insights and expertise on sites like Search Engine Watch and at conferences such as the SES Conference s Day, some of the smartest...

  6. Search Marketing Integration Starts With Your Sales Team

    This network can be tapped into and used for SEO, including LinkedIn, Facebook and other outlets. Buyers are no longer interested in speaking with “always be closing” aggressive “sales” reps, or even consultative approaches with never ending...